Adidas Unveils The New Supernova Rise – Flash Aqua Alongside The Own The Run Collection

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The new Supernova Rise is reintroduced in the new eye-catching Flash Aqua Colourway – specifically designed to elevate comfort and performance for everyday runners.

Alongside the shoe, adidas launches the ‘Own The Run’ collection featuring WIND.RDY technology and functional design elements for seamless running

Supernova Rise – Flash Aqua & Own the Run collection is available in-store and online via https://www.adidas.co.in/supernova, from 1st October. New Delhi, October 1st, 2024

New Delhi, October 1st, 2024 – To push the boundaries of comfort and performance, adidas unveils the Supernova Rise in a bold new Flash Aqua colourway. This update introduces adidas’ comfort-tuned running shoe comes alongside the newly launched ‘Own The Run’ apparel collection, crafted for everyday runners seeking both performance and style. Supernova Rise has quickly become the go-to choice for those looking to take their running experience to the next level. This new color variant adds a fresh aesthetic while maintaining the shoe’s exceptional features which include:

     DREAMSTRIKE+ – A new midsole foam which takes inspiration from LIGHTSTRIKE         PRO – the midsole material utilized across the record-breaking ADIZERO franchise –         but with an updated formula to offer unparalleled comfort and cushioning.

     SUPPORT ROD SYSTEM – The sole of every Rise is packed with a system of dense           bottom-loaded foam ensuring neutral support from heel to toe, for super-smooth               transitions to help runs flow effortlessly.

     COMFORT HEEL FIT – A combination of softly supportive cushioned foam and gentle         textile around the heel, working in tandem to hug the heel with comfortable support.