The American multinational technological company, Gramin roped Mandira Bedi as its brand ambassador in India. The popular face of TV shows and the host of cricket matches will now promote Gramin accessories and smartwatches in India through various mediums.
The American company specializes in GPS technology for automotive, marine, outdoor aviation, and various sports activities. It is considered one of the renowned leaders in the automotive, aviation, outdoor, marine, and fitness markets. Gramin has always strived to build a healthy product ecosystem with superior reliability and exemplary quality to provide an excellent experience to its users.
Garmin offers a wide range of smartwatches across different price points with specially crafted devices for running, swimming, golf, and cycling activities, along with a range of other products. Gramin has about 13 models that are available through its offline and online channels, some of the Gramin products that are available are Garmin Instinct, Instinct Tactical, Instinct Solar Series, Forerunner 45, 245, 745, 945, Vivomove 3, Vivoactive 3 element, Venu Sq, Venu, Fēnix 5X Plus, Fēnix 6, and Fenix 6 Solar series.
Gramin India on the occasion of International Women’s Day launched an incredibly smart, modern, and small smartwatch named ‘Lily’, crafted especially for women by women. Lily offers exceptional women’s health features like tracking the menstrual cycle. The smartwatch also features a newly launched pregnancy tracking feature that shares a snapshot of pregnancy health to the mother-to-be, along with other details like activity, wellness, and health data.
Actress and fitness icon Mandira Bedi on her association with Gramin India commented that she is very much thrilled and honored to represent a brand that shares the same passion and zeal as her. She said that staying fit and daily workout is not just a passion, but a choice of lifestyle. The director of Gramin India Pt. Ltd, Mr. Ali Rizvi commented that “Mandira Bedi is not just an iconic star, but also an inspiration to all women and fitness enthusiasts across the globe”. He also added that Gamin India is quite delighted and thrilled to have Mandira on board as their brand ambassador and that this partnership would help to strengthen the reach of Gramin in India.
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