L’oréal is one of the top cosmetic and skincare brands in the world. The brand’s reputation and demand can be explained by a simple fact. When a young girl or boy dives into the world of makeup one of the first brands they will ever hear is that of L’oréal.
In fact, in most cases, L’Oreal would be the very first product most people have owned. This is how impactful the brand is global. Some of the global brand ambassadors include Hollywood actresses Kate Winslet, Blake Lively, Freida Pinto, and many more.
In 1994, L’oréal made its Indian launch, and makeup lovers in the country have been hooked on it ever since. L’oréal has its magic on people due to how the brand develops over time pertaining to the current social situation and empowerment. The Indian brand ambassadors include Deepika Padukone, Aditi Rao Hydari, Nidhi Sunil, Aishwarya Rai Bachchan, and many others.
When there is a brand that is in high demand and reputation globally, the Indian L’oréal outlets and team should be able to maintain the very same with exceptional care and dignity. This is why L’oréal India did not settle for less when welcoming their new and efficient Chief Digital and Marketing Officer, CMDO, Gaurav Anand.
His job description includes leading and organizing consumer views, handling data, deciding what strategy to take on, and consumer advisory functions so that consumers get a better experience through the online medium.
Gaurav Anand was previously working at PepsiCo Europe, where he led the snacks business for Central Europe. Other previous experiences include leading the business development function for Facebook, leading the digital marketing team for P&G SK-II Global Brand.
Already having experience at a skincare organization and working at well-renowned organizations as an important leader, this new journey will embark and promise great and positive milestones.
L’oréal has never let us down with its choices and decisions for the past 27 years, and this new change shall remain the same too. Consumers and cosmetic lovers of India are looking forward to L’oréal’s promising and bright future for them as well as for us.
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