Fujifilm Instax launches Women’s Day campaign

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Fujifilm develops new goods and provides effective solutions in a wide range of fields to benefit society and improve people’s lives. Many firms have started a women’s day campaign to demonstrate their support for the female population. 

Fujifilm India Pvt. Ltd., a pioneer in imaging solutions and the market leader in instant cameras, has launched a special social media campaign called #WomanOfMyOwn to honour some of India’s most prominent female content creators. 

Fujifilm Instax will share the stories of women who exhibited courage and perseverance to pursue their aspirations as part of a Women’s Day programme. This will be accomplished through short videos designed to uplift their spirits and inspire others on International Women’s Day. 

The brand has chosen five exceptional creators from the fields of fashion, lifestyle, travel, and art. Naina Modi, Himadri Patel, Jhanvi Bhatt, Urvi Pawani, and Lavanya’s experiences will be chronicled in 60-second recordings that will contain major occasions and milestones they have experienced over the years.  

In keeping with Instax’s ideal of capturing memories instantaneously and saving them forever, Fujifilm Instax will share this on its Instagram account. 

Aside from that, the creators will be expressing themselves through creative films connected to their areas of expertise, such as travel, dance, fitness, cuisine, or other types of creativity, with the hashtag #WomanOfMyOwn and Fujifilm included in their postings. This activity will showcase their transformation into a woman of whom they can be proud. 

Mr Arun Babu, General Manager, EID, Optical Devices and Instax Division, Fujifilm India, commented on the ad, saying, “Women have shattered preconceptions, challenged established norms, and chosen unusual, daring routes for themselves regardless of what society thought or said.” 

This campaign is part of their endeavour to recognise and honour women who have been unstoppable forces to be reckoned with and who have pursued their passion. They are unafraid to dream. Here’s to all women’s spirits. 

For Valentine’s Day, Instax released a limited-edition Cupid Box and teamed up with top web entrepreneurs to celebrate the spirit of love. Instax is always keeping with all the trends and special days through its tribute campaigns and customized product launches which helps them to stay in the spotlight. 

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