AuthBridge, India’s largest Authentication company, launches its new social media campaign #SuperhumansKeepSuperTeamsTogether to celebrate International Human Resources Day. The campaign highlights the superhumans of the HR department who are the backbone of healthy work culture in a very company and do plenty quite they’re recognized for. As a part of the campaign, AuthBridge is running a series of posts around much-loved fictional characters who worked behind the scenes to not only build but also keep strong teams together.
The campaign is survive the company’s social media pages including LinkedIn, Facebook, and Twitter. The campaign celebrates HR teams who are often undervalued thanks to several misconceptions around their role. Even in 2022, HR teams fight perceptions categorizing them only as engagement managers, discipline enforcers, and conflict management teams. the employment of famous fictional characters from the Marvel universe, Harry Potter movies, the X-Men series, and also the Lord of the Rings incites curiosity and builds an instantaneous reference to readers.
Elaborating on the campaign, Mr. Utkarsh Joshi, Senior vice chairman, Account Management and Growth, AuthBridge, said, “From our experience of working with HR teams over a few years, we all know what it takes for them to make and keep strong teams together. But we are equally aware that the majority of this superhuman work goes unnoticed. The past number of years have moved the needle in favor of HR getting a seat at the table; #SuperhumansKeepSuperTeamsTogether may be a small step within the direction of keeping this momentum going.”
They need over 1500+ clients, most of them looking forward to their proprietary databases and authentication technology to verify permanent and contractual employees at speed and scale, often in real-time. Over 1500 clients across 30+ sectors, including Fortune 500 and 11 Indian Unicorns, depend on our products for contactless on boarding and remote verification of employees, customers, or business partners. Our AI/ML-powered products are supported by the most important proprietary identity, education, and criminal databases within the country. With 15+ years of domain expertise, AuthBridge today has its presence in #HRTech, #FinTech & #RegTech space and conducts over 1 million checks a month.
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