CURIA is a cancer research and information app that helps cancer patients to understand more about it by providing information about them and tracking their treatment journey, and also providing the patient with adequate information about the proper treatments available.
CURIA has now joined hands with cricketer Yuvraj Singh. As a cancer survivor himself, an iconic cricketer, and influencer, Yuvraj Singh’s association with the brand as its ambassador is expected to strengthen the popularity of the brand and its presence across the country.
Speaking about CURIA, and the brand’s collaboration with Yuvraj Singh, Dr. Gunjan Bhardwaj, the Founder, and CEO of Partex NV, says that Yuvraj Singh is an icon and an inspiration for many, being a cancer survivor himself in the first place. He has personally experienced all the challenges, and sufferings and has also won over the disease. Thus, he says that Yuvraj Singh is an ideal choice to promote their CURIA app in the country, and they are glad to have him on board and support many through them. Gunjan Bhardwaj says he has seen the struggles of cancer patients and their families from an awfully close distance. Despite the ample research and documentation of the disease available, it is still difficult to quickly find the right measures to be done immediately and helpful information from the labyrinths of the internet. So, he decided to use advanced technologies such as AI and blockchain to track patient information and create awareness amongst them.
Speaking about his association with CURIA, Yuvraj Singh says that it is a matter of great delight for him to join hands with CURIA, an app that empowers cancer patients by offering them really quick, and proper information about their treatment, with which, it is also boosting cancer research initiatives. He says he has been through the entire journey of a cancer patient and has faced the challenges one goes through during the various stages of cancer. Therefore, he says it gives him great delight to stand for CURIA, and he hopes that his support for the app results in helping a lot of cancer patients in the coming times.
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