Biryani By Kilo, one of India’s most loved and biggest biryani and kebab brands has announced renowned Indian badminton player, PV Sindhu as its new brand ambassador. The sports personality PV Sindhu will be seen as the face of the brand and will be involved in multiple campaigns and advertisements for the brand.
PV Sindhu resonates with the personification of the brand’s ideology- Every good thing takes time- Futsat Se. PV Sindhu has also proved her mettle with long years of practice, hard work, and dedication to the sport. She has brought many laurels to our nation by securing a silver medal in the 2016 Rio Olympics and a bronze medal in the 2020 Tokyo Olympics. She also won the prestigious Padma Shri award in 2015 and the Padma Bhushan award in 2020.
Hyderabad is also known as the biryani capital of India due to the sheer love of people for biryani. Since the celebrated sports personality was born and brought up in Hyderabad and share a similar fondness for biryani, this association with Biryani By Kilo becomes more meaningful.
Commenting on this association, PV Sindhu said- I am happy to be associated with Biryani By Kilo as I have always been fond of their biryanis and kebabs. The brand is a pioneer in delivering fresh handi biryanis, Dum-cooked, especially for each of their customers. I am looking forward to a fruitful partnership with the brand.
Commenting on the association, Vishal Jindal, Founder, and Co-CEO at Biryani By Kilo said- We are delighted to announce PV Sindhu as our brand ambassador. Biryani and sports have a lot of things in common, both bring people together. Champions train themselves tirelessly and consistently over the years to perform well and win and so does BBK as a brand. This association is a step to strengthen our connection with customers and reach out to millions who admire and celebrate her excellence.
Biryani is an emotion for Indians when it comes to them a handi full of traditions, culture, great taste, and variety. The biryani industry has witnessed tremendous growth over the decades and is expanding rapidly due to its authenticity and rich taste and aroma. Biryani By Kilo is looking forward to give this authentic delicacy a modern yet authentic taste.
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