National, 20th Feb, 2023: OTTplay, India’s first AI-powered OTT recommendation and content discovery platform, has announced the addition of another OTT partner – Dollywood Play, a Video-on-Demand app that offers a unique content mix tailored specifically for fans of South Indian and Hollywood movies dubbed in Hindi.
OTTplay Premium, through its collaboration with the Dollywood Play app, aims to provide users with intriguing content dubbed in Hindi from across the globe. With the consumption of Hindi content surging, Dollywood play is an ideal fit for the exclusive Hindi dubbed entertainment source.
Commenting on the collaboration, Mr Avinash Mudaliar, Co-Founder and CEO – OTTplay said, “The partnership is intended at viewers whose viewing habits aren’t limited to the English-speaking demographic. We have a massive library of entertaining movies and are always adding new ones to keep audience engaged. The collaboration is a great match for our platform, as we seek to bring different content from India and throughout the world to the forefront. Since Hindi content consumption is expanding at a rapid pace, we feel that the Dollywood Play app will bring a new dimension to OTTplay’s overall offering.”
Aneesh Dev, founder-director of DOLLYWOOD PLAY said, “Our goal is to bring the choicest mass entertainment content dubbed in Hindi for our customers. We wish to eliminate the language barrier so that our customers don’t have to miss out on South Indian & International movies. Collaborating with OTT Play provides value to their customers by making available many apps bundled in a single app at most reasonable prices and collaborating with them will make DOLLYWOOD PLAY reach out to a large audience base of their existing audience base in an effective manner.”
The OTTplay premium recommendation engine monitors and analyses user activity on the platform, then displays tailored suggestions based on user preferences. Through its catalogue pages, users can easily determine where to consume the content of their interest.
OTTplay evolves from a content discovery engine that curates content from more than 60 Indian and worldwide OTTs to a streaming platform that allows consumers to enjoy their favorite content across 15 OTT platforms with a single subscription. The premium membership site, OTTplay premium, which offers 20,000+ titles, web series, and movies from 15 different OTTs at an affordable price, certainly lives up to their claim Mazey karo multiply.
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