Himalaya Wellness Company, a pioneering Wellness brand, has launched its latest model, Himalaya Natural Glow Rose Face Wash. The #NotFair campaign, which it ran in collaboration with the Royal Challengers Bangalore (RCB) group in the Women’s Premier League, is supporting the launch (WPL). The RCB players were seen wearing #NotFair on their headgear for the initial two days of the match, which piqued the interest of viewers. Going to follow that, the headgear was imprinted with the message “Himalaya Rose, Beauty is still not equivalent to Color,” sparking debate about the significance of accepting every skin color and every face. This reveal was scheduled for March 8th, International Women’s Day, which also marked the product’s official launch. The goal of the #NotFair campaign is to dispel beauty myths and promote inclusivity. Its purpose is to not only stress the importance of accepting all skin tones but also to celebrate this diversity while challenging society’s unfair beauty standards. It encourages self-love by recognizing the uniqueness of every beauty, regardless of skin color. Himalaya and RCB’s collaboration even during the Women’s Premier League (WPL) is indeed a move forward into promoting beauty positivity. The campaign’s main message is that “Beauty Has No Color. Every face has a unique glow, and this uniqueness of glow should be not only appreciated but also celebrated.” Himalaya Wellness Firm has served as a pioneer in bringing Wellness into every home as well as Happiness into every heart for over 90 years. “At Himalaya, we believe that everyone, regardless of age, gender, or skin color, possesses their own unique beauty,” stated “ Mr. Rajesh Krishnamurthy, Business Director, Himalaya Wellness Company. “We seem to be thrilled to be working with RCB inside the Women’s Premier League, an organization that shares with us values of inclusivity and diversity. We hope that this item as well as the campaign would then inspire people to challenge beauty stereotypes.” “Himalaya Organic Glow Rose Face Wash is managed made with natural Rose Extracts as well as other skin-loving ingredients,” said Ms. Gayatri Kabilan, Category Manager – Face Wash, of the brand. This well-known face wash contains no parabens, phthalates, or silicones. The said face wash does have a pH formula that is gentle on the skin as well as did come inside a 100 percent recyclable tube. Beneficial to the skin. “Good for the environment!”.Himalaya Natural Glow Rose Face Wash removes impurities and dullness from the skin, allowing it to glow naturally.
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