16th edition of Goafest to take place from 24th to 26th May, 2023

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Day 2 – Wrap Up Adaptability in Action: Day 2 Highlights from Goafest 2024
Day 2 – Wrap Up Adaptability in Action: Day 2 Highlights from Goafest 2024

March 21, 2023; Mumbai, India: South Asia’s biggest advertising festival, Goafest is all set to make a grand return. Co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club, Goafest 2023 is scheduled to take place on 24th, 25th and 26th May at Grand Hyatt, Bambolim, Goa. The prestigious fest will also witness the 54th edition of the ABBY’s, South Asia’sGold standard, that has been recognizing creative excellence in advertising for over five decades.

Goafest is the definitive annual festival for the advertising, marketing and media industry that attracts over 2000 industry professionals. The festival is an eclectic platter of knowledge, recognition, networking and celebration that makes each day at this 3-days event a remarkable experience. In addition to presentations and sessions by leading industry experts, Goafest 2023 will host a total of 10 knowledge-sharing masterclasses, the highest to date. The upcoming edition of the festival is also expected to have increased participation and presence from advertisers.

Announcing Goafest 2023, Prasanth Kumar, President, Advertising Agencies Association of India and CEO, South Asia GroupM said, “Goafest has cemented its position as the most admirable creative festival in South Asia that truly brings together the best of creative and marketing professionals. Our goal is to offer our industry colleagues three power-packed days of learning, engagement, interactivity and curiosity. We are confident that this year’s edition will be the biggest and best yet, leaving each attendee with valuable learnings and benefiting the industry as a whole.”

“Year after year, Goafest has evolved and innovated, making it the most relevant advertising festival in India. From knowledge-sharing sessions to exclusive speakers, we are certain of having guests from across the globe that will benefit the industry, especially younger professionals, this year as well. For the first time, various committees involving senior industry leaders have been formed thus making the event all-inclusive and broad-based for the entire advertising industry. We look forward to curating a festival that drives participation and empowers the fraternity thus positioning India as a sharper contender in the global advertising landscape.” added Jaideep Gandhi, Chairperson Goafest 2023.

Partha Sinha, President, Times of India group and President of The Advertising Club, further added, “We believe it is imperative that we celebrate the industry and Goafest enables us to do exactly this. The festival empowers the industry to push creative boundaries and think beyond existing possibilities. We look forward to another year of firsts at Goafest 2023 and encourage India’s creative economy to participate actively.”

Presented by The Advertising Club and The Advertising Agencies Association of India, Goafest 2023 looks forward to welcoming India and South Asia’s’ advertising and marketing fraternity in Goa in May 2023.