National, 26 June, 2023: Global Indian icon Deepika Padukone’s modern self-care brand 82°E celebrated the sell-out of its latest offering, Jasmine Breeze, a hydrating face mist on Saturday, June 21, 2023. Announced as a limited drop for only 82 minutes, the product received incredible love and support from the community, resulting in the product being sold out in under 5 minutes.
Enriched with the rejuvenating power of Jasmine and Peptides, this mist is designed to instantly hydrate the skin, leaving it revitalized. Jasmine, renowned for its antioxidant and calming properties, works wonders to soothe the skin. Enriched with peptides that help boost collagen, this mist provides long lasting hydration that is calming and soothing on the skin.
Keerthana Ramakrishnan, CMO, 82°E said, ‘We are humbled and grateful for the astounding support we have received from our 82°E community during the launch of Jasmine Breeze. This milestone reaffirms our commitment to launch and offer high performance products through curated experiences for our community. The restock of our Jasmine Breeze will be announced on the brand’s Instagram handle in the near future.’
82 shoppers of the Jasmine Breeze drop will also receive a never seen before, behind the scene autograph polaroid from 82°E Co-founder, Deepika Padukone.