Elda Health Expands Horizons, Launches Curated Product Portfolio to Empower Indian Women through Midlife and Menopause

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Elda Health Expands Horizons, Launches Curated Product Portfolio to Empower Indian Women through Midlife and Menopause
Elda Health Expands Horizons, Launches Curated Product Portfolio to Empower Indian Women through Midlife and Menopause

The products are made of natural ingredients and support women in the different phases of their menopause journey

Bangalore, October 5, 2023: Elda Health, India’s first and only full-stack, one-stop digital FemTech health start-up catering to women during their midlife and menopausal and pre-menopausal years, has recently ventured into a range of specially curated products for women. This marks a significant expansion for the company and its evolution from a service-centric entity into a comprehensive one-stop shop for women’s wellness.

The products have been created by menopause specialists in Elda’s team including Dr Ameya Kulkarni, Co-founder and Gynaecologist and Dr Vandita Srivastava, who has over 30 years of experience in the Natural Product Industry. She has worked with industries like Dabur, Lupin, Indigene, Praj, Omniactive & QCS. Elda’s range of products is specially designed to alleviate midlife and menopausal symptoms and enhance the quality of life for Indian women.

Menopause is an inevitable phase in every woman’s life, but it does not have to be a struggle. However, as women navigate the significant transitions that menopause brings, they often encounter a spectrum of physical and emotional challenges, ranging from hot flashes and night sweats to mood swings and fatigue. They also face challenges such as those related to skin and hair loss. Elda’s products aim to offer relief and support throughout the journey of menopause.

The portfolio of products includes Menopause Balance+, SleepCare, MenoShine, and UTI Protekt. Made using natural ingredients, these are designed to empower women to embrace the transformation that menopause brings about with grace and confidence.

Speaking about this, Dr. Ameya Kulkarni-Kanakiya, Co-Founder, Elda Health said, “Elda’s foray into curated products is a transformative step in our journey to empower women through every stage of life. We have harnessed the power of nature and science to create products that provide real solutions for women experiencing menopause. Elda’s mission extends beyond symptom relief; it is about embracing this new phase of life with confidence, strength, and a sense of empowerment.”

Elda believes in the power of nature, using carefully selected, high-quality natural ingredients that are both safe and effective. The products have undergone rigorous clinical testing to ensure safety and efficacy, providing peace of mind to consumers. Recognizing that every woman’s menopause journey is unique, Elda’s product range allows customers to select what best suits their specific needs and preferences.

With their dedication to enhancing the lives of Indian women, Elda aims to redefine menopause, turning it into a phase of empowerment and renewal.

The four products offer a range of benefits as follows.

Menopause Balance+: This has a proprietary blend of natural ingredients with hormone-balancing, antioxidant, and anti-inflammatory properties. This formula helps reduce the frequency and intensity of hot flashes, improves energy, mood, and prevents oxidative damage. It also aids in maintaining bone strength, stamina, and metabolism.

Sleep Care: Enjoy restorative and uninterrupted sleep, waking up feeling refreshed and rejuvenated. Carefully selected ingredients, including herbs like ashwagandha, Valerian root, jatamansi, and natural hormones like melatonin, promote relaxation, reduce anxiety, and support restorative sleep. Quality sleep also aids in stress reduction, mood improvement, and enhanced stamina.

MenoShine: Rediscover lustrous hair and glowing skin with this solution. Ingredients such as primrose oil, B-complex vitamins (biotin and niacinamide), and vitamin E have moisturizing, anti-inflammatory, and antioxidant properties. They protect the skin from free radical damage, maintain skin barrier integrity, even out skin tone, and reduce hyperpigmentation. Moreover, they support collagen and keratin production for improved hair strength and overall health.

Menopause UTI Protekt: Find relief from recurrent urinary tract infections (UTI) associated with menopause. This product combines d-mannose and cranberry extract, preventing infection-causing bacteria from adhering to the urinary tract. UTI Protekt helps flush bacteria out of the urinary tract, preventing recurrent infections.