India, September 13, 2024: Cofsils, a leading brand by Cipla Health Ltd., in sore throat relief category, has announced the addition of its newest flavour – Cofsils Mulethi, to its range of lozenges. This flavour offers the comforting taste of Mulethi (Licorice) while providing quick relief from sore throat in just five minutes.
As one of the major players in the category, Cofsils continues to explore innovations by using herbal and trusted flavours that are familiar to Indian consumers and are being increasingly preferred by them. This latest flavour is an extension to the existing flavour range of Cofsils lozenges which includes Cofsils Fresh Mint, Cofsils Tulsi Pudina, and all-time favorites like Cofsils Orange, Cofsils Lemon Honey and Cofsils Ginger Lemon.
Commenting on the new addition Mr. Shivam Puri, CEO, Cipla Health Ltd., said, “At Cipla Health, we strive to make our sore throat relief solutions a delightful experience. We are deeply driven by our consumers’ needs & wants and recognize their growing preference for natural ingredients while not comprising on the product’s efficacy. With this latest offering, we are confident that our consumers will enjoy the unique and refreshing taste of Mulethi while benefitting from the soothing properties of the lozenge. This is yet another innovation that combines modern science with traditional flavours to aid our consumers in living life uninterrupted.”
Apart from the lozenges, the Cofsils range also comprises Cough Drops and Cough Syrups Since its transition to Cipla Health Limited in 2016, Cofsils has witnessed significant market growth. It ranks as the second largest in the sore throat category, marked by its focus on quality and continuous innovation.
