October 2024 – Based in Seoul, fashion label ADSB ANDERSSON BELL defies traditional norms by merging contrasting elements to capture the essence of innovation and aesthetic harmony. Weaving together a tapestry of diverse cultural elements into a singular, cohesive vision, the label has emerged as a transformative art form. Like ADSB ANDERSSON BELL, Levi’s® reinterprets staples of fashion and brings together seemingly disparate elements of culture to craft something bold and new. By deconstructing classic Levi’s® styles and materials into reimagined pieces, the first-ever Levi’s® x ADSB ANDERSSON BELL collection creates something beautifully unexpected.
The ten-piece Levi’s® x ADSB ANDERSSON BELL collection features a Pleated Skirt, Denim Corset, Half Trucker, Overlay Jean, Baggy Jean, Mini Dress, Cinched Blouse, and Second Skin top.
Designed to be worn together, the Denim Corset and Pleated Skirt offer the perfect matching set. The midweight Pleated Skirt includes sewn pleats, a front zip fly, and co-branded patch on the back hip. Crafted with halter top strap detailing, adjustable button holes, and a garter detail that can connect to the skirt, the Denim Corset’s gusseted lace-up details on the back offer first customization for a range of body types.
For a boxy, slimmer fit, the Half Trucker shows off intricate features – open lacing at the shoulders and a bustier front that exemplifies its design ethos of mixing styles and materials. Both jackets feature a special co-branded backpatch on the back.
The two new pairs of jeans offer clever interpretations of beloved Levi’s® denim. Playing with pattern with “misplaced” pockets and asymmetrical features, the Overlay Jean and Baggy Jean reimagine classic Levi’s® features through the ADSB ANDERSSON BELL future-forward fashion lens. The deconstructed and reconstructed Overlay Jean offers an overlapping front closure while the Baggy Jean comes with a contrast yoke and frayed details. Both come with a co-branded patch on the wearer’s back right.
With an organic wavy, patchwork design and frayed edging, the Mini Dress is a truly unique piece. The back’s thoughtful details –shirred portion for a better fit and double straps (halter back closure, plus adjustable spaghetti straps – are sure to surprise. The Cinched Blouse looks minimalist in a monochrome neutral but offers an unexpected twist with a triangle shaped silhouette and an asymmetrical back yoke. The ecru herringbone woven blouse has functional flap pockets and a soft hand feel.
Finally, the two Second Skin tops pay homage to Levi’s® heritage with a waistband print and sublimation print of Levi’s® archival artwork. On the first, the graphic and bold print juxtaposes the sleek simplicity of the fit and adds vibrance to a jeans and tee look. On the second, iconic denim details are deconstructed and printed as a trompe-l’œil on smooth, soft high-stretch fabric.
The Levi’s® x ADSB ANDERSSON BELL collection is available on Levi.in, the Levi’s® App, and select Levi’s® stores at Select City Delhi, Linking Road Mumbai & Brigade Road Bangalore.
