Mumbai, November 18th: Ever wondered where Superstar Ranveer Singh gets his boundless energy? The Bollywood dynamo’s unrelenting hype for life, his “go big or go home” vibe, and his fearless stamina have always left fans curious about his choice of fuel – and now he’s sharing it with the world! SuperYou is a protein food and supplements brand, co-founded by Ranveer Singh and Nikunj Biyani. Together they are shaking up the Indian protein scene with the launch of India’s first protein wafer bar – made with a blend of cutting-edge fermented yeast protein technology. Designed for all ages, SuperYou’s wafers are as enjoyable as they are nutritious, delivering a refreshing twist to traditional protein snacks.
Ranveer’s high intensity energy levels, and his lovable swagger – all wrapped up in one creamy, chocolate-covered, crunchy wafer that packs 10g of protein and 3g of fibre, with no added sugar. And the flavours? They’re as versatile as Ranveer’s style: chocolate, choco- peanut butter, strawberry crème, and cheese – yes, cheese, for that little twist of surprise! Alongside its current flavours, the brand will soon roll out an expanded lineup with 6 to 8 unique flavour options, giving fans even more ways to fuel their super.
Ranveer’s approach to SuperYou is as personal as it gets. “With SuperYou, I’m bringing a part of my own journey to everyone. I’ve always believed that power and unstoppable energy come from within, but sometimes, you need that extra boost. That’s what SuperYou is about: it’s that push, that charge in a bar that everyone can access. We’ve created something unique-something that’s as fun and bold as it is good for you. With SuperYou, I wanted to break the mould of what a protein bar should be, so we’ve given it personality, flavours that excite, and a lightness that fits into anyone’s lifestyle. Get ready, because SuperYou is here to power up your world.”
Nikunj Biyani, co-founder of SuperYou talks about their collaboration, “Ranveer is a powerhouse and pure energy personified – he doesn’t just live life, he charges through it, full throttle. That’s the spirit behind SuperYou. We want SuperYou to be the go-to boost for anyone who wants to be big, bold, and full of life!”
Get ready to power up – SuperYou is now available on its website and all major delivery platforms such as Amazon, Flipkart, Zepto, Blinkit and Instamart; including select modern trade stores such as Reliance Fresh, Noble Plus, Wellness Forever, 7/11, Relay, Nature’s Basket and more across top ten cities in India very soon; bringing a taste of Ranveer’s relentless energy to everyone, everywhere.
With this launch, Superstar Ranveer Singh is sharing his super energy secret with India – making his energiser for life accessible to everyone.