India, 21st November 2024: Brandman Retail, one of India’s leading distributors of international sports and lifestyle brands, announces the availability of G/Fore, the world-renowned golf and lifestyle brand, on their website and e-commerce. Having already established its presence in pro-shops across India, G/Fore’s products are now accessible to a wider audience through e-commerce, catering to the growing demand for premium golf and lifestyle products among young aspirational consumers and avid golfers.
Known for its glamorous blend of luxury and functionality, G/Fore combines bold, individualistic design with global appeal. Its offerings reflect a modern aesthetic, high-quality craftsmanship, and innovative features, appealing to Indian consumers with a penchant for premium lifestyle products. With Flipkart as an additional retail channel, G/Fore aims to connect with the evolving preferences of India’s style-conscious and performance-driven audience.
India’s golf industry is on a steady growth trajectory, fueled by rising disposable incomes, an expanding middle class, and increasing interest in leisure sports. Golf is transitioning from being a niche activity to a mainstream leisure pursuit, with the golf equipment market projected to reach $3.0 billion by 2024, growing at an annual rate of 6.54% between 2024 and 2028. Additionally, factors such as India’s budding tournament culture, the government’s push for sports tourism, and the development of private golf courses in cities like Gurgaon and Greater Noida make India a promising market for premium golf-related products.
Brandman and G/Fore are strategically targeting affluent young professionals, fashion-forward individuals, and golf enthusiasts who seek products that deliver exceptional performance without compromising on style. By blending international trends with local preferences, G/Fore is positioned to resonate with India’s evolving lifestyle aspirations, offering a unique mix of luxury and functionality.
Commenting on the association, Arun Malhotra, Managing Director of Brandman Retail, said: “G/Fore embodies the perfect combination of style and performance, appealing to India’s growing community of golfers and fashion-conscious consumers. With its bold designs and focus on functionality, G/Fore is set to carve a niche in India’s premium golf and lifestyle market. We are excited to bring this iconic brand to a wider audience in India and meet the demands of consumers who value quality and innovation.”
An innovator in modern design and golf functionality, G/Fore continues to break the rules of traditional golf attire by seamlessly blending high-end aesthetics with practical performance. With Brandman Retail’s expertise in introducing international brands to India, G/Fore is set to solidify its presence as a leading choice for premium golf and lifestyle enthusiasts.
The launch will be supported by a multi-channel digital marketing campaign, including partnerships with golf influencers and lifestyle bloggers, as well as engaging social media promotions. Special offers on Flipkart and other platforms including festive-season discounts and limited-time promotions, will create excitement and encourage early adoption. Additionally, content marketing around golf events and G/Fore’s distinctive design philosophy will amplify the brand’s reach and appeal to its target audience.
For consumers looking for products that combine unparalleled performance with premium aesthetics, G/Fore’s offerings are now available in India alongside its existing presence in pro-shops and premium retail platforms. With plans for further growth, including exclusive retail stores in key cities, G/Fore and Brandman Retail aim to redefine premium golf and lifestyle pro
