- Mumbai the home of the iconic Vada Pav is levelling up its snack scene, with Zepto café selling 2X Samosas with Garlic Bread and Cheese Dip
- Bangalore the land of filter coffee and chill vibes has swooped Adrak Chai as the new MVP, outselling filter coffee by 3 times
- Mini Butter Croissants are 4X more popular than Medu Vada and Sambar Dip in Chennai
- Delhi-NCR a city with more than 60% non-veg eating population is ordering Veg Puff the most
- Hyderabad, the land of biryani dreams, is swiping right on their hot favourite Bun Maska cosied up with Vietnamese Cold Coffee.
Samosa, Veg Puff and Vietnamese Cold coffee are the mind, heart and soul of Pune
India and food are a love story as old as time, full of flavours, traditions, and, of course, a generous dollop of nostalgia. There is a twist in this love story; Indians are definitely looking for a remix. The country’s food game is evolving faster than your swipe reels, blending OG classics with a dash of a “let’ s-try-something-new” vibe.
Urban India is always on the move—balancing work deadlines, braving relentless traffic, and squeezing in time for endless Instagram scrolling. Who has the luxury to step out for a café visit anymore? Whether it’s a chai break or a sudden croissant craving, Zepto Café knows that snack plates today are as lively and versatile as our dance moves at a shaadi.
Known for its die-hard coffee culture, Bangalore is flipping the script with Adrak Chai outselling Filter Coffee 3X over. Proof that even the Silicon Valley of India loves a touch of tradition. The ginger gang is here to rule, proving that sometimes all you need is a spicy, nostalgic hug in a cup to keep up with life in the fast lane.
Mumbai, the Vada Pav capital, isn’t letting go of its snacky soul anytime soon—but here’s the fun twist. Zepto Café’s top picks, Samosa and Garlic Bread with Cheese Dip, are winning hearts. It’s not a farewell to the city’s beloved street food classics—it’s a full-on Mumbai remix, where old-school charm and bold new flavors groove together in perfect harmony.
On the contrary, while heading towards southern India, in Chennai, where Medu Vada and sambar are practically sacred, there’s a buttery twist in the tale. Mini Butter Croissants have slid onto the scene, outselling the desi favourite by 4X. The perfect collaboration of Paris and Chennai provides crispy vadas and flaky pastries as a popular snack combo. Hyderabad prefers mixing up its iconic Bun Maska paired with the Vietnamese Cold Coffee. A snack duo that screams comfort and coolness all at once.
Indian snack preferences are getting a serious makeover, fueled by convenience, fast-paced lives, and a little FOMO for the next trendy bite. But even with all this evolution, one thing’s clear: Indians might experiment with flavours, but they never lose touch with their roots. It’s all about finding that perfect balance between the old and the new, just like chai and pakoras on a rainy day or croissants with your 11 AM Zoom call.
