Getit ties up with Yahoo for local search

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Dec 28, 2012: Now people searching for local content have something to cheer about. Digital marketing company Getit has tied up with Yahoo to power local search results under Yahoo Local. Yahoo has got nearly 40 million users and Getit has a database of over three million business listings. With this agreement, the Getit database will be available for Yahoo users and when users search something local, the search results will land in a Yahoo Getit co-branded section. The tie up would help the business organisations and advertisers listed in Getit to get more visibility as the search results would be based on keywords, relevance and location.