Jan 25, 2013: Myntra.com the fashion portal which started its Facebook page four years back has crossed one million fans this month. To celebrate this milestone Myntra has developed a special app to engage with its fan base. The app called ‘Happy Million’ will facilitate the online shoppers shopping at Myntra to win gift vouchers ranging from Rs.100 to Rs. 1000 on every purchase. The online fashion store got its fan base doubled in last 18 months because of its content strategy and application called ‘Get Satisfaction’ which focus on content, previews and offers for fans.
