PRHUB Integrated Marketing Communications, one in every of India’s leading, full services, independent integrated communications firms today announced its partnering with Singapore-headquartered APRW, to launch a specialized communications.
The new practice is established under US-headquartered IPREX, the premier international communications network with 100+ communications partners worldwide. It’ll be co-led by Xavier Prabhu, Founder and director of PRHUB & Regional President for APAC and Member of the globe Board at IPREX, and Anu Gupta, Director of APRW. The APAC start-up ecosystem has seen unprecedented growth within the past few years. per market intelligence firm, Preqin start-ups in APAC have secured US$152 billion in capital deals within the first nine months of 2021, matching the previous record of US$152 billion set in 2018. As per Statista research, there are near 200 unicorns in APAC with only the US possessing a greater number of unicorns.
The vibrancy and sort of APAC’s start-up ecosystem indicate a sturdy potential for start-ups to expand regionally and beyond through targeted communication campaigns and methods. The specialized communications practice will provide a full suite of communications services for start-ups by leveraging IPREX’s global network of communication partners and tapping upon the expertise of Xavier and Anu. As communications veterans, both bring a deep understanding of the start-up ecosystem within the region coupled with industry expertise.
With their expertise and support from other partners in key markets, I’m confident that the new practice are successful and convey start-ups to greater heights.” In his comments, Xavier Prabhu, Founder & administrator, PRHUB and IPREX Regional President for APAC, said, “Many start-ups are looking to scale beyond their home markets and leverage the varied opportunities that APAC has to offer.
As they grow, they are going to need communication agencies who can provide holistic regional communications strategies to boost their visibility and strengthen their reputations. Our practice are able to offer a world network of esteemed communication partners with an unlimited repertoire of capabilities and expertise. PRHUB with its SAARC and APRW with its geographical area reach are perfectly poised to provide the widest available coverage for any start-up observing multiple markets within the region.” The linkage between India and Singapore is so strong and deep that now then one cannot even distinguish or separate.
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