Aditya Birla Insurance Company Ltd. (ABHICL), the insurance subsidiary of Aditya Birla Capital Limited, a significant non-banking financial services company, has set a replacement Guinness World Records title for the ‘Largest online video album of individuals jumping within the air’ with 5455 videos. April 07, 2022, and continued till May 16, 2022, witnessing actualized number of individuals start their health journey through the ability to jump while contributing towards helping differently-abled people walk again. Combining the effort of the participants, for every 10,000 jumps, ABHICL has vowed to donate one prosthetic leg. Mr. Ajay Kakar, said, “We are delighted to form this new record for our #JumpForHealth 2022 campaign.
At Aditya Birla Capital, we believe in encouraging people to self-realize the importance of staying healthy. #JumpForHealth was a step therein direction. A movement we started in 2017, it’s been a plan for people to not only be sure of their health but go along contribute to the mobility of a deprived person. in certitude to 5,455 participants who contributed 89,56,214 jumps in but 40 days of this year’s campaign. On behalf of all folks across Aditya Birla Capital, I would like to precise my sincerest gratitude to Guinness World Records for recognizing our efforts.
” Mr. Mayank Bathwal, Chief officer of Aditya Birla insurance said, “At Aditya Birla insurance, we’ve always worked to instill the concept of HeathFirst within the mind of our customers. We encourage people to require care for their health and inculcate the habit of healthy living. #JumpForHealth started in 2017 and is in every one of those initiatives that allow us to form awareness of healthy living and its benefits. Achieving the Guinness World Records title during this edition of the #JumpForHealth Campaign has given us an ethical fillip and we are thankful for any or all our stakeholders.
This year’s #JumpForHealth campaign supported the theme of freedom, and also promoted the concept of HealthFirst. because the world goes digital within the post-pandemic era, the #JumpForHealth campaign enabled people to figure, play, learn, and socialize from anywhere. ABHICL with its campaign tapped into these qualities of participants, encouraging them to figure towards a healthier lifestyle while bringing joy and happiness to those that often benefitted from a prosthetic leg. In this edition of the #JumpForHealth Campaign, 5455 participants contributed over 89,56,214 jumps in two months.
As a result, ABHICL will donate 895 legs to further its noble explanation for helping specially-abled people walk again. Over the years, the campaign has received over 32.62 million jumps. ABHICL has donated 3262 legs. Celebrities like Sanjay Dutt, Mandira Bedi & Remo D’souza actively participated and encouraged others upto bound together with them.
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