After revolutionized the performance of the broad consumer and industrial product spectrum, Artificial Intelligence (AI) is set to bring revolution in hearing aid products. According to the U.S. National Institutes of Health, more than 50% of the consumers above 75 years cannot function normally without hearing aids.
Widex is the first company to change the opportunity to fruition and become the first hearing aid manufacturer to leverage real-time Artificial Intelligence to create a natural, better, and personalized sound experience for hearing aid users.
According to Lise Henningsen, Audiology Head, Widex, a hearing solution learns how a user prefers to hear about listening various kind of voices of environment and provide better control over their hearing experience by leveraging artificial intelligence. Widex has the first movers advantage of embracing AI, it has developed expertise from continuous machine learning and hearing aid optimization that other manufacturers of hearing aids have yet to be developed. That’s the reason Widex is able to deliver its revolutionary natural sound.
Widex SoundSense Learn processes inputs are empowered by Artificial Intelligence and collected from linked hearing aids throughout the world and anonymized data is shared with a cloud-based Artificial Intelligence system. The system learns continuously with further optimizes hearing aid settings for each wearer and each situation.
Users are presented with A-B comparisons with Widex SoundSense Learn to comprehend how a user using compatible Widex hearing aids listening to sounds in an environment. SoundSense Learn has three acoustic parameters – high, mid, and low frequencies, each with a set of thirteen different sound levels, resulting in over 2,000 possible settings.
To accomplish the A-B test, over 2 million tests are required for each setting but with Widex SoundSense Learn’s powerful Machine-Learning algorithms, only a dozen comparisons test is required to estimate optimal settings for each specific individual. Algorithms of SoundSense Learn also keeps track of the user’s adjustments and also keep connect with other users setting stored in the cloud to estimate more precisely the setting of hearing aids in response to one’s surroundings.
With AI empowerment, the settings could be adjusted to create a personalized hearing experience on content, context, and intent. Users can save different settings in their smartphones as programs to use in the workplace, supermarket, and kitchen, etc. Users can activate according to their needs. The settings can also be stored in a secure, cloud-based system and help in enhancing the hearing experience of others.
