As Everybody loves a slice of spiciness in their food and their prosaic life situations. But getting the right amount of spice not a shred bit more or under is almost a creativity. Where all have been in the situation where it’s either a case of uncontrollable tears or something that has left craving for just a little more spiciness. KFC’s new ad showcases how superstar Allu Arjun reverberates the same feeling. How he was struggling to find the ‘right spiciness, in KFC’s new film he is seen resistantly declaring that Apun ko aansu acha nahi lagta hai, na emotion wala, na Mirchi wala. His search ends here and how.
The KFC’s Peri Peri Chicken, Allu loses himself in the crispy, crunchy, spicy new offering and shows how he is enjoying it and drooling down on its taste with the OG Colonel Sanders by his side. The latest KFC film ad with Allu and the Colonel is out and has Allu & KFC fans rambling over it already. Bringing up the two OG stars – the Colonel and Allu – for the biggest launch of the season, a KFC India spokesperson said that Indians have an innate knack for all things spicy. And when the spiciness is either such that it makes you tear up or leaves you underwhelmed, it is so disappointing. So, who better than KFC and the superstar Allu Arjun to present a product with just the right spice? their latest launch of Peri Peri Chicken has all the makings of a blockbuster. It’s crispy, crunchy, with a dash of spice! With the great Colonel Sanders and Allu Arjun as they are turning up the heat, the latest KFC ad is nothing but soooper very very!
In the film Ritu Sharda, Chief Creative Officer North, Ogilvy, said that Peri Peri, as the flavour is already a hit. But when they tasted KFC’s Peri Peri, it was realised that there was something extra special. There were confident people going to find this bigger than a hit, as it was going to be a super hit. And who better to get a nod of approval on anything super hit, than Allu Arjun?
And so they turned the tasting session into a dramatic ad, with all the bells and whistles and ended it with our Colonel Sanders finishing off with Allu’s signature move. Talking about his latest KFC film, Allu Arjun said that it was great collaborating for KFC’s Peri Peri campaign. Coming together with the OG Colonel Sanders for their new irresistible peri peri sprinkle has been a lovely experience altogether. All he can say is that Chicken Peri Peri, soooper very very. The celebrations transpire as Allu Arjun guarantees that KFC Peri Peri is “too soooper very very” and the Colonel joins in by imitating Allu Arjun’s signature Pushpa step.