02 March 2023, National: Ashok Leyland, the Indian flagship of the Hinduja Group and the country’s leading commercial vehicle manufacturer, announced its partnership with Mumbai Indians, as their Principal Partner for the upcoming Women’s T20 League in India. As a part of this association, Ashok Leyland logo & name will feature prominently on the back of the team’s jersey.
Ashok Leyland has signed a 2-year partnership with the team, which begins this edition, and will continue till 2024.
Commenting on the partnership Mr, Shenu Agarwal, Managing Director & CEO, Ashok Leyland said, “We are proud to associate with Mumbai Indians Women’s T20 Team as their Principal Partner. In a society where gender roles are prescribed, our women achievers are breaking the stereotype. At Ashok Leyland we live by our brand philosophy – “Koi Manzil Door Nahin.”, and through this partnership, we aim to showcase these women who are pursuing their dreams and changing the face of Women’s Sports in India.”
Speaking on the collaboration, Mumbai Indians spokesperson said, “We are glad to have Ashok Leyland partner with us, on this momentous journey in women’s cricket. We are looking forward to working closely with them, to help build a strong narrative around women’s cricket and through our platforms, give Ashok Leyland the opportunity to engage with our paltan around the globe.”
Mumbai Indians will play the tournament opener on March 4 at the DY Patil stadium, Mumbai.
In its inaugural season, the Women’s T20 League will host 20 league matches and two playoff games over the course of 23 days, with the finals scheduled on March 26th at the Brabourne Stadium.
