7th October 2024 BC Web Wise has been awarded the end-to-end social media mandate for TATA Power, one of India’s largest integrated power companies, in a partnership set to redefine how the brand engages with its audience across digital platforms.
As a leader in the energy sector, TATA Power has been at the forefront of innovation, particularly in the renewable energy space. The company has been increasingly focusing on digital transformation to connect with a broader audience and foster a community that supports green initiatives. The social media mandate awarded to BC Web Wise is thus a crucial part of this transformation, aiming to leverage social platforms to drive engagement, build trust, and communicate TATA Power’s commitment to a sustainable future.