CEO and Editor-in-Chief of Bharat 24 Dr. Jagdeesh Chandra, revealed the logo of Bharat 24 at a party in Noida on 31st July. He also announced that the official launch of the channel will coincide with the auspicious 75th Independence Day, and the telecast will start on 15th August on the channel. The logo has been designed with the hues of Maroon and White, symbolizing Boldness and Clarity respectively, in the content that the channel will offer. The tagline ‘Vision of New India’ emphasizes the spirit of the channel.
The logo takes its motivation from the core values of Bharat 24, where it stands when seeking and delivering news. The channel will highlight news stories across Indian states covering all areas of the country through its bureaus in every state capital. With the help of its augmented-reality-enabled studios, the channel will deliver clean, cluttered-free enhanced audio-visual content on-air.
Dr. Jagdeesh Chandra, in his address to the Bharat 24 team at the logo reveals party, said that with the largest team of more than 4000 reporters on-field, they will ensure their viewers get the widest range of real news from all the corners of the country. He adds by saying as the logo of Bharat 24 is unveiled, they feel assured that their brand will resonate well with the viewers.
Speaking on this, Mr. Ajay Kumar, Managing Editor of Bharat 24, said that Bharat 24 will always stand for direct and bold journalism. With modern technology, the channel has adjusted to the quickly changing market dynamics and will ensure its news serves the evolving needs of the discerning Hindi viewers.
Chief Business Officer and Strategic Advisor to the boards of Bharat 24, Mr. Manoj Jagyasi, said that they intend to improve the viewer engagement and experience of TV news consumption. Their logo is the reflection of their intent to offer unmatched content. He says he feels delighted that after months of planning and challenging work, the identity of the channel is revealed to everyone. Bharat 24 will be available across all DTH, MSOs, and Digital Platforms as they aim to become the new leader soon.
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