The globe taking the digital route, particularly within the last 2 years attributable to the world crisis, folks have seamlessly shifted to conversion like ne’er before.
Whereas this has helped the globe to become digital savvy, it conjointly poses a threat of cyber-crime with severe repercussions.
With cyber-stalking, cyber-bullying, and cyber frauds on the increase, BIG FM, one amongst the leading radio networks within the country, had recently partnered with ScamCheckIndia for his or her campaign ‘BIG Cybershield’.
Keeping in line with their complete ideology of providing diversion with a purpose, huge FM aims to lift awareness on the essential issue of cyber security by educating folks to use the digital area cautiously.
The month-long campaign had multiple legs to unfold awareness. As a district of the initiative’s objective.
The campaign threw lightweight on numerous problems like credit card/banking phishing scams, fake govt. Websites and emails, document report cloud phishing scams, fake jobs, lottery scams, event phishing, etc.
The campaign recently culminated on huge FM’s social media within the presence of Satej Dnyandeo Patil IT & Home Minister geographic area.
Tushar Bhagat Founder Scamcheckindia.com Associate in Initiative by SAFECOM and was tempered by RJ aristocrat With leading RJs of the network serving to unfold the word.
The campaign commenced with the support and encouragement from numerous eminent personalities like Abhishek Bachchan, Gulshan Grover, Jimmy Shergil, Siddhanth, etc.
World Health Organization promoted the activity on-air. With activities like scam stories, scam calls, Scam shooter contests with listeners, the number of listeners the World Health Organization benefitted from this activity is around 8.85 Lakhs (source: Scam check India).
Targeting the senior voters, a Digital Kaksha was controlling for them wherever daily, a cyber knowledgeable tutored things regarding ‘safe on-line practice’.
Commenting on the campaign, Sunil Kumaran, Country Head – Product, selling & TWINK huge, BIG FM, said, “The past 2 years has been a testing time for all people.
Particularly currently that the globe has captive to conversion fully, folks face plenty a lot of bothering to contend with cybercrime. We tend to took this chance to partner with ScamCheckIndia in one side of their effort – to counter digital crimes.
Through this campaign, we tend to be ready to produce awareness among the overall public regarding the pitfalls of the limitless worldwide internet. We tend to be excited that we tend may harness the ability of the media towards this much-needed initiative.
Follow and connect with us on Facebook, LinkedIn & Twitter
