● As part of the association, Gauri Khan will be curating interiors for first 199 Bonito Designs customers
● Bonito Designs endeavours to offer celebrity living to its customer with this innovative collaboration
Delhi, 14th JULY 2022: India’s fastest growing home design firm Bonito Designs has announced its partnership with the most coveted Interior designer Mrs. Gauri Khan and ace fashion designer Mr. Manish Malhotra. As part of this strategic collaboration, India’s most sought after designers Gauri and Manish will co-curate personalised interior design solutions for Bonito’s customers. A select set of initial customers will get these exclusively designed homes.
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Bonito is the only interior design brand in India, which works on a ‘no-catalogue’ approach for designing homes as the interior design solutions are personalised for each customer. It has delivered more than 2500 design solutions in Bengaluru. This partnership with celebrated duo Mrs. Gauri Khan and Mr. Manish Malhotra is intended to be a first of its kind collaboration where they will not only be the face of the brand but also design interiors for select customers of the brand.
Mrs. Gauri Khan’s designs will enable consumers access to celebrity designed interiors, making their dream home a reality with an added dash of glamour. Manish Malhotra is all set to bring his unparalleled fashion design expertise into the world of interior design, boosting Bonito’s pedigree in the interior design space. He will curate an exclusive thematic of materials and palettes, which will be available to consumers providing glamour and larger than life additions to their homes.
Speaking on her engagement with Bonito, eminent designer Mrs. Gauri Khan says, “I have always been passionate about designing spaces, and it’s great to partner with a brand like Bonito that matches my enthusiasm for creating beautiful spaces for people to live, work and enjoy. Together we aim to give the consumer a highly customised experience which is functional yet high end. I look forward to lending my expertise in interiors along with dear friend Manish Malhotra and thank bonito for bringing this one of kind experience to consumers.”
Bollywood’s most loved designer Manish Malhotra says, “Iconic is the first word that comes to anyone’s mind when they meet me to design couture or a space in their homes. It is a thrilling idea to extend my brand in association with my friend Gauri Khan to bring fashion into home interiors. Perhaps a first in India and Bonito Designs has made it possible. I’m glad to bring exclusivity, uniqueness to the homes of more people.”
Amit Parsuramka, CEO, Bonito Designs, says, “Bonito is on a mission to be India’s largest and most coveted home interior design brand by 2025. We have demonstrated fast growth and remained profitable. In order to build an Interior design brand that goes beyond designs and aesthetics offering pride, design expertise and excellence, we are delighted to collaborate with Mrs. Gauri Khan and Mr. Manish Malhotra to help our customers experience celebrity living. We are also building a strong data and tech led platform that will enable us to predict the unique requirements of our customers and provide solutions that are exclusive to the needs of each family. This will further strengthen our value proposition and brand promise that no two Bonito homes will ever be the same.”
Bonito Designs, pre launched its services in Mumbai recently and within a month it became the second largest organised player in the city. The brand has received phenomenal consumer appreciation for its nuanced and differentiated offering and the disruption that it brings in the interior design space. The company has more than doubled its ARR and is on the path to cross USD 100 million ARR by the end of FY 2022-23. Bonito Designs aims to finish 3500 interior design projects by the year-end.
