Nov 6, 2012: Indian consumers can now get relief from the agony of receiving promotional SMS on their mobile phones. TRAI has issued a directive to operators in India to limit the number of such cheaper SMS to 100 messages per day. They have also insisted to implement this with in 15 days and submit the compliance report. TRAI has also asked the operator to charge a minimum of 50 ps for any message sent beyond the prescribed limit of 100.
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