New Delhi, 27th December 2024: The streets of Nehru Place came alive today as Chef Manish Mehrotra brought his culinary artistry to the WaysToLays Food Truck. Delhi residents gathered in numbers to witness the renowned chef craft his signature recipe — Honey Chilli Chutney Lay’s with sesame and green onions — showcasing an exciting way to enjoy the irresistible crunch of Lay’s chips.
Through the food truck, the brand expands its WaysToLays concept, launched earlier this year, by bringing it into the experiential realm. WaysToLays reimagines how Lay’s can be enjoyed beyond the traditional pack. By incorporating Lay’s chips into innovative, locally-inspired recipes, this celebration transforms a simple snack into exciting culinary creations. With a menu and recipes inspired by local tastes and global trends, the food truck serves a delightful array of dishes that incorporate Lay’s chips in imaginative ways. Think crispy toppings, flavourful bases, and surprising twists – every bite promises to excite the palate.
At Nehru Place Chef Mehrotra wowed audiences with his inventive take on Lay’s, inspiring food lovers to reimagine the brand in bold and delicious ways.
A Journey of Flavours
The WaysToLays Food Truck has been making waves across Delhi, with stops at Hudson Lake, GBT Nagar, and Satya Niketan Market earlier this week. Featuring unique dishes like Lay’s Chaat, Lay’s Loaded Chips, and Lay’s Chocolate Chips, the food truck has captured the imagination of fans, offering a creative twist to the beloved snack. Following the Nehru Place stop (26th and 28th December), the food truck will continue its journey to Gurgaon’s Sector 56 Market on 29th and 30th December, promising more exciting culinary experiences.
Commenting on the launch, Saumya Rathor, Marketing Director, PepsiCo India said, “At Lay’s, we’re inspired by the deep love people have for our chips and the creative ways they use them in their favourite recipes. Their passion has motivated us to take this to the next level. With our first-ever WaysToLays food truck, we’re not just serving chips — we’re creating moments that bring people together, spreading smiles, and sparking joy across Delhi. It’s about more than just the flavour; it’s about celebrating unforgettable experiences with every bite. We can’t wait for more people to join us and experience the magic themselves”
Join the journey and be part of this flavorful adventure as Lay’s transforms familiar streets into vibrant food hotspots! As the Lay’s Food Truck travels, the brand looks forward to engaging even more food lovers and creating lasting memories along the way.