Bengaluru, 10 October 2024: The Quick Service Restaurant (QSR) industry has experienced a notable transformation, as consumers increasingly prioritize convenience-driven options such as takeaways and deliveries, especially in the post-pandemic era. As a result, dine-in experiences have declined across the sector. However, Chinese Wok, one of India’s leading QSR chains specializing in Chinese cuisine, has managed to buck this trend. Through strategic initiatives and a focus on enhancing the in-store experience, the brand has more than doubled its dine-in orders across its 200+ restaurants nationwide in just 9 months.
In response to this rising demand, especially as the festive season approaches, Chinese Wok is not only enhancing its dine-in and takeaway offerings but also rolling out exclusive deals and promotions designed to elevate the joy of shared meals. Combining rich flavours with unbeatable value, the brand aims to make Chinese cuisine more accessible and enjoyable for its customers during this celebratory period.
At the forefront of these promotions is the Superrr Bowl Combo, a leading offering that includes a full portion Manchurian Bowl (Rice/Noodles with Gravy) paired with Pepsi for just INR 99. This marks the first time any Chinese restaurant has introduced such a crazy combo, making it an unbeatable option for customers seeking affordability without compromising on quality and quantity.
To add more festive cheer, from 11th to 13th October, Chinese Wok is offering a flat-rate pricing of INR 149 on all its dishes. This limited-time offer allows customers to indulge in their favorite Chinese Wok specialties at an attractive price. For bulk orders, Chinese Wok is extending a flat 20% discount. Apart from these, BOGO on Wok Wednesdays and Full Menu at INR 149 on Super Sundays continue to remain crowd favourites.
Aayush Agrawal, Founder, Lenexis Foodworks, the parent company of Chinese Wok, said, “At Chinese Wok, we are thrilled to celebrate the festive season by offering our customers an exciting array of dine-in and takeaway options that cater to every palate. With a remarkable surge in our dine-in orders, we recognize the importance of shared meals during this special time. Our industry-leading promotions are designed to deliver not just exceptional value but also the authentic flavors of Asian cuisine that our customers love. We take immense pride in using only the fresh, highest-quality ingredients, maintaining the strictest hygiene standards, and having expert chefs who ensure that every dish is fresh, flavorful, and truly unforgettable. We invite families, friends and foodies alike to join us for a memorable dining experience.”
Chinese Wok continues to be a trendsetter in the Indian QSR market, and these festive offers strengthen its position as the preferred choice for delicious, affordable meals enjoyed with friends and family.
