Gurugram 9th November 2023 – Your hair is your crowning glory! Maintaining a healthy and lustrous head of hair, however, can seem like an impossible task for most of us with the pollution, heat and harsh chemical hair treatments we subject our hair to. What most people don’t realise is that for every man-made problem, nature offers a simple solution. For damaged, dull, brittle and lack-lustre hair too, this solution comes in the form of an elixir — egg protein!
Personal care brand Clensta incorporates this powerhouse ingredient in its new range that revitalises, nourishes and grows not only your hair, but your eyelashes and eyebrows too, making each strand of your hair healthier and more voluminous. The proteins in eggs strengthen the hair shaft and root while the fats in it act as conditioners and improve its texture.
“I’m very excited to introduce our customers to Clensta’s revolutionary Eggstreme range. We’ve taken the goodness of nature, deployed innovative technology and backed our R&D with science to present these products to you. This range is packed with the goodness of eggs, rich in protein, biotin, Vitamins A and E, that promote hair growth, renewal, and provide nourishment to the hair roots. I am confident that once people use these products, they will be hooked on. Can’t wait for you all to try our protein-packed bottles!” said actress Parineeti Chopra, Partner & Investor, Clensta.
Eggstreme Repair Hair Shampoo
The Eggstreme Repair Hair Shampoo is enriched with Hydrolysed Silk Protein and Biotin, the more popular name for Vitamin H. They work on damaged, frizzy hair from within, stimulating hair growth, strengthening hair bonds, reducing hair loss and increasing hair density. The egg protein in this shampoo locks in moisture, leaving your hair looking shiny, healthy and nourished.
MRP: INR 449/-
Eggstreme Repair Hair Conditioner
Enriched with Hydrolysed Rice Protein, Biotin (Vitamin H) & Jarplex SPG that work wonders for your hair, this conditioner is the perfect follow-up to the Eggstreme Repair Hair Shampoo. The egg protein extract in the conditioner reduces breakage and hair thinning. It gives your hair a natural shine, removes the frizz and becomes so tangle-free, you can comb it out in a second!
MRP: INR 449/-
Eggstreme Eyelash Serum
If you want voluminous, long lashes that make your eyes look beautifully well-defined and framed with dark, thick lashes, this serum is a must-have for you! Enriched with Vitamin E and Castor Oil, the serum stimulates growth, adds fullness and nourishes your eyelashes, the results of which you will see with regular use over a period of time. Just a few strokes with the applicator wand every day, and you are on your way to having the prettiest eyes in town!
MRP: INR 349/-
Eggstreme Eyebrow Serum
Eyebrows can make or break a face. After all, how will your set of features stand out to perfection without the perfect frame of your brows? Clensta’s Eggstreme Eyebrow Serum is packed with ingredients like Vitamin E, Almond Oil, and Egg Protein that boost the area around your eyebrows to promote thick and bold eyebrows. Massage your brows with a few drops of this serum for a couple of minutes and leave it overnight to stimulate dormant hair follicles and nourish your brow hair.
MRP: INR – 349/-
About Clensta International Private Limited
Clensta International Private Limited is India’s first personal care brand that integrates goodness of nature with technology, creating innovative, sustainable and effective range of products to enhance overall wellbeing in a better way. The Gurgaon-headquartered direct-to-consumer brand was founded in 2016 by Puneet Gupta and the products were commercialized in 2019. Clensta pioneered the revolutionary waterless hygiene technology in India launching a range of zero-water personal-care products.
On the back of its robust scientific acumen and R&D capabilities, Clensta has horizontally scaled into multi category personal care products. Each sustainable and highly effective Clensta product is researched and developed at IIT-Delhi to provide consumers the better way. Clensta ensures that its products are highly efficacious through market first natural ingredients, and highly effective active ingredients infused with the proprietary technologies such as STAR and CRAN.
Since its launch, Clensta has raised funding worth 100+ crores from marquee investors like TradeCred (invested in Furlenco, Bizongo, BatterySmart etc), Royal Family of UAE, Parineeti Chopra and various other angel platforms, which it is pumping back into the business to expand the inventory and customer base.
Clensta’s products are currently available on Amazon, Nykaa, Flipkart along with 20 other marketplaces as well as 5000 GT/MT touchpoints across India and have plans to expand its offline presence into 50+ cities.
