New Delhi, April 9, 2025: Clovia, India’s premier lingerie, sleep, and personal care brand has partnered with Zepto, India’s fastest growing consumer internet brand to offer fast delivery of lingerie, nightwear, shapewear, and activewear collections in more than 18 cities in India. This collaboration brings Clovia’s range of comfortable and stylish products right to customers’ doorsteps with ultra-fast 10-minute delivery, offering unprecedented convenience.
Customers in Mumbai, Bengaluru, Delhi-NCR, Chennai, Hyderabad, Lucknow, Pune, Kolkata, Jaipur and more can now shop products from Clovia from Zepto platform and receive their orders in minutes. With the growing demand for on-the-go shopping solutions, the partnership marks Clovia’s continued efforts to leverage quick-commerce innovations to meet growing consumer demands, especially in Tier 1 and Tier 2 cities. With this Clovia aims to bridge the gap between convenience and quality, offering a seamless shopping experience. The brand also plans to expand its product range significantly, ensuring even more choices for customers in the near future.
“At Clovia, we are committed to creating innovative shopping experiences for our customers. In today’s fast-paced world, convenience is key, and our collaboration with Zepto ensures that our customers can access Clovia’s high-quality products faster than ever before. We understand that today’s customers seek both quality and quick service, and this collaboration allows us to deliver on both fronts.” said Soumya Kant, Co-Founder & Chief Growth Officer, Clovia
As part of this launch, Clovia’s best-selling products—including bras, panties, shapewear, sleepwear, and activewear—are now available, offering a seamless shopping experience. The initial rollout features 100+ specially curated styles from these categories.
Devendra Meel, Chief Business Officer at Zepto, added, “We are proud to partner with our Sellers to quickly deliver Clovia’s premium innerwear to our users. We extend our gratitude to our sellers for enabling the listing of Clovia products, which reinforces their commitment to convenience, quality and empowering women with every delivery.”
By leveraging Zepto’s quick-commerce model, Clovia continues to enhance its digital approach, streamlining the shopping experience for consumers who prioritize speed and accessibility. This partnership is another step toward strengthening Clovia’s omnichannel presence while reinforcing its position as a market leader in the intimate wear category.
