The Cannes Lions festival has selected Ted Sarandos, the co-chief executive officer of Netflix, to receive the Entertainment Person of the Year award for 2022. This award is presented annually in recognition of the entertainment industry’s significant impact on the marketing and communications landscape over the years. The celebration of creative endeavours to inspire others to produce fascinating, relevant, and entertaining content will serve as its objective on OTT platforms. The award Sarandos has worked so hard to acquire will be presented to him on Thursday, June 23, 2022, at the live Awards Show, which is part of the Cannes Lions International Festival of Creativity.
In addition, Netflix has never before addressed the audience on stage during the Cannes Lions Festival, so this will be a first for the company. Kara Swisher, host of the “Sway” podcast, and Sarandos will discuss creativity, the necessity for continual innovation and the future of entertainment with MediaLink CEO Michael Kassan on Thursday, June 23, from 11:30 am to 12:00 pm in the Lumiere Theatre. Kara Swisher contributes her thoughts to The New York Times through opinion pieces. Hear how the worldwide streaming platform intends to continue entertaining people worldwide by emphasizing television shows, documentaries, feature films, and mobile games.
Philip Thomas, Chairman of the Cannes Lions, said, “We are thrilled to honour Ted Sarandos with this year’s Entertainment Person of the Year accolade.” Ted Sarandos was honoured for his contributions to the entertainment industry. He is a leading creative force that has established a fascinating body of work at Netflix and influenced the creative landscape throughout the past decade. His work can be found in a variety of genres.
Netflix is a streaming service launched in 1997 and has always had a membership-based business model; now, it has a market capitalization of 82.10 billion. Netflix was founded in 1997 and had been operating ever since. It gives users worldwide access to television shows, documentaries, full-length films, and mobile games that span a wide range of genres and languages, and many of these have won awards.
Lorne Michaels, the producer of Saturday Night Live, became the first person to ever take home the prize award at the Cannes Lions International Festival of Creativity, which was held in France this year. Michaels won the prize for the first time this year. Now that Sarandos has won this prestigious prize, he is the second important player in the entertainment industry to say that he has accomplished this feat.
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