Gurgaon, India – 30th September 2024 – Esskay Beauty Resources is proud to announce the launch of their latest book, “Salon Mastery – Unlock Path to Success,” a comprehensive guide designed to empower salon owners and professionals in mastering the art of salon business management. Authored by the Directors of Esskay Beauty, Mr. Ankit Virmani & Mr. Subham Virmani, this book shares their invaluable insights gained from working closely with thousands of salon owners, stylists, and beauty professionals across 100 cities in over 20 countries.
Over their years in the industry, the team at Esskay Beauty has identified the key challenges that prevent salons from achieving long-term success. From managing business complexities to retaining clients and staying ahead of industry trends, salon owners often struggle to handle these issues. “Salon Mastery” addresses these challenges, offering actionable strategies that can help salons thrive through innovation, customer loyalty, and sustainable growth.
“Many salons are filled with passion and talent, yet struggle to build sustainable success,” said Ankit Virmani and Subham Virmani, Directors of Esskay Beauty. “We’ve written this book to provide salon owners with a comprehensive roadmap to success. It’s not just about improving profitability, but about creating a business that stands out by mastering customer service, retaining staff, and increasing long-term growth. We believe that by sharing these strategies, we can help salons elevate their business to the next level.”
The book is rooted in Esskay Beauty’s core philosophy of educating and empowering. Since 2002, Esskay has been committed to educating thousands of hairdressers and beauticians, equipping them with the skills to succeed. “Salon Mastery” extends this philosophy, offering a deep dive into proven business strategies and tools for salon professionals to implement immediately.
“Our journey in the beauty industry has shown us that success requires more than just delivering great services. Salon owners need to master business strategies, understand product utilization, and create environments where clients and staff feel valued. This book is designed to help them unlock their full potential and build businesses they can be proud of,” added Shubham Viramani, director of Esskay Beauty.
