Eurokids International introduced a new campaign” Teacher My Superhero” across social and digital channels. The campaign highlights the efforts put in by the teacher community across the country during the pandemic period. This COVID 19 pandemic disrupted the learning of millions of students across all ages, schools, and colleges. But the exciting thing is, teachers stepped up to connect with their students over virtual classes and other platforms to continue their path of learning. This announced a new way of education in the country.
The “teacher my superhero” campaign was launched on June 14, 2020. Along with that Eurokids international releasing a song composed and sung by foremost Bollywood singer Shaan titled ‘Teacher shukriya’ to commemorate the efforts of teachers in bringing learning to our children. The song was broadcasted on the Eurokids international Facebook channel. This campaign is a heartwarming initiative focused on giving a platform to showcase their appreciation towards teachers, who often receive minimal appreciation for their work that they are doing. Through the collective network of 1,100 + preschool and 30+ schools across India, Eurokids group of brands such as Eurokids preschool, Euroschool International, Kangaroo Kids preschool and Billabong High international will be driving this initiative.
Co-founder and Group CEO, Eurokids International, Prajodh Rajan, said few good lines about the relevance of teachers in our society, their role is enriching every generation but it is still unappreciated. And also he mentioned that it is the time for us to join the hands and appreciate the teaching community who takes a major role in shaping the future of our nation and we also salute those who helped us in our path to reach where we are today. All of their brands are coming together to drive the initiative also he opined that other schools also should join the drive.
Bollywood singer shan said that we are failing to acknowledge the people who help us to get to where we are. And he also mentioned that the deep gratitude towards his teachers motivated him to be the part of this song.