08th Jan 2024, New Delhi: Fire-Boltt, the leading Indian smart
wearable brand unveils its #GaleTohMil ad film featuring the most
unusual duo- cricket legend MS Dhoni and acclaimed Indian rapper MC
Stan. This captivating film aims to highlight the outstanding features
of Fire-Boltt’s newest innovation – the revolutionary Wristphone that
seamlessly combines the boundless capabilities of a smartphone with
the convenience of a smartwatch. Through #GaleTohMil, Fire-Boltt
brings a fresh perspective to the fusion of sports and music,
showcasing the seamless integration of technology into everyday life.
Conceptualized and shot by the creative powerhouse- Moonshot, the film
captivates the audience with its unique blend of humour, technology,
and star power. The storyline unfolds at a party, where MS Dhoni faces
an awkward moment when approached by MC Stan. Tension mounts as Dhoni
grapples with recalling Stan’s name and songs, resulting in a humorous
yet relatable situation that takes an unexpected turn.
The Fire-Boltt Wristphone takes center stage in the narrative as it
emerges as Dhoni’s savior by seamlessly providing him with the
information that he struggles to remember. The film effectively
communicates the Wristphone’s practicality, illustrating why it earns
the title of #TheSmartestSmartwatch.
Arnav Kishore, CEO & Founder of Fire-Boltt said, “We are proud to
introduce our first-ever Wristphone through this entertaining and
engaging ad film featuring two iconic personalities, MS Dhoni and MC
Stan. This product is a game-changer in the wearable tech space, and
we believe that the film will effectively communicate its unique
features to our audience.”
The ad film will be promoted extensively across various social media
platforms and OTT channels, ensuring widespread visibility. Fire-Boltt
aims to connect with audiences of different demographics, raising
awareness about its newest innovation—the Wristphone.
Click here to watch the film: https://www.youtube.com/watch?
