Hyderabad: 19th April, 2022: Gemini Edibles & Fats India Ltd (GEF India) unveiled their new 5-liter jar of Freedom Groundnut Oil. This new 5 ltr jar is the latest addition to the Freedom Healthy Cooking Oil offerings. It has a nutty flavour and offers various health benefits and is preferred for making pickles with traditional flavour and aroma in the states of Andhra Pradesh, Telangana and Karnataka. The new 5 ltr jar for Freedom Groundnut Oil was launched by Mr. P. Chandra Shekhara Reddy, Senior Vice President, Sales & Marketing, Freedom Healthy Cooking Oils.
Freedom Healthy Cooking Oil believe in offering cooking oils which are high on nutrition & offer health benefits without compromising on the taste and aroma of the traditional Indian cuisines. People, have a preference of groundnut oil particularly when they make different types of pickles during the summer season and other traditional dishes. In current times, most people end up buying the commercial store sold pickles due to several reasons like lack of time, lack of idea on pickle making etc. But these store bought pickles generally lack the authentic taste, quality & more importantly the health benefits. Homemade pickles are made using the finest of ingredients and hygienic methods, with the added nostalgic feel of being connected to your loved ones. Making pickles is a family ritual in many homes. This year, bring home the new 5 L Freedom Groundnut Oil as your pickle partner.
Speaking about the launch, Mr. P. Chandra Shekhara Reddy, Senior Vice President, Sales & Marketing, Freedom Healthy Cooking Oils, said, “We are pleased to launch the 5 Ltr jar of Freedom Groundnut Oil which adds more variants to the portfolio. Our focus lies in providing quality products to our consumers and offer specific variants of oils for their varied culinary preferences. Groundnut Oil is the most preferred oil for making pickles in Andhra Pradesh, Telangana and Karnataka, primarily due to the unique aroma and flavour of the oil. We have observed that the demand for groundnut oil increases 4 times during the pickle season. The addition of new 5 ltr groundnut oil jar to the Freedom Healthy Cooking Oils basket provides the consumers added convenience this pickle season.”
