Bengaluru: Godrej Appliances, business unit of Godrej & Boyce, has been rated No. 1 in ‘After-Sales Service’ by the surveyed respondents in the home appliances category, as per a custom study* commissioned by Godrej Appliances and conducted by NielsenIQ spanning across 12 Indian cities.
The custom study aimed to assess overall satisfaction with the after-sales service provided by consumer durable brands. Among the surveyed respondents, Godrej Appliances attained the highest net promoter score, the highest relationship strength index, and the highest overall satisfaction in after-sales service. The respondents were current appliance owners (refrigerators, washing machines, microwave ovens, air conditioners) who have experienced after sales service.
Speaking on this accomplishment, Kamal Nandi, Business Head and Executive Vice President – Godrej Appliances, part of Godrej & Boyce, said, “At Godrej, customer delight is our utmost priority. Our products undergo rigorous quality checks, and we are committed to offering best-in-class appliances and after sales service, to our valued customers. This recognition of ‘No.1 After-Sales Service’ rating for the third time is a testament to our commitment towards customer satisfaction and delight. We have invested significantly in our after-sales service and have been providing extensive training programs to our service experts. Automation at the backend is another focus area to strengthen service.”
