Godrej Group is an Indian company that is headquartered in Mumbai. The company is managed and most of it is owned by the Godrej family. It was founded in 1897 and today it operates in various countries across the world. The company operates in diverse sectors like real estate, Industrial Engineering, Furniture, consumer products, appliances, security, and agricultural products. The company is well-known for its social responsibility initiates. The trusts which were established by the company invest in healthcare, education, and many other sectors. Godrej Group is a company which focuses on resolving societal issues by their initiatives and campaigns. The company on the occasion of India’s 72nd Republic Day released a video campaign named #Godrej For India which was conceptualized by Team Godrej and Creative land Asia. This campaign attempts to capture the company’s values, beliefs, its journey, and efforts to provide feasible solutions of national interest and importance.
The video campaign that was launched recently appreciates the transformation of India and also celebrates the bond that the company has with the people of India ever since the company was established. The campaign is also an expression of the company’s gratitude for serving the nation. The campaign depicted the journey of the company over the decades and its initiatives for bringing a change in society. The video was released on various digital platforms like Instagram, Twitter, Facebook, and LinkedIn.
The campaign highlighted the Godrej Group’s commitment to its customers over the decades in a wide range of areas like health and safety, personal safety, hygiene, and work-comfort products and furniture. The company also contributed to reducing the COVID impact by providing protective products to the people and recently, it also enabled safe and refrigerated distribution of COVID vaccine across the country. The video captured all these activities and also spoke of how the Godrej Group has been associated with India’s energy and space missions and its contribution towards environmental protection which would help in making the planet green and pollution-free. The company’s diverse businesses have been aligned to India’s aspirations and the #Godrej For India is a reminder of that.
