Increasing diversity in hiring in Q2
Mumbai, 14 July 2022: HomeLane, India’s choice for on-time home interiors, launched their first Home Interiors Studio powered by a 100% women workforce, in Bengaluru, located at RR Nagar. In line with their expansion plans, the RR Nagar studio marks the Company’s 10th Studio in Bengaluru and 44th Studio pan India. Aligned with the vision to promote diversity in hiring and empower women coming back to work after a break, HomeLane’s RR Nagar studio will operate with an all-women workforce. This decision was inspired by RR Nagar, which is named after Jnanakshi Rajarajeshwari Temple with the presiding deity as Goddess Sri Rajarajeshwari.
At the new 2027 sq. ft HomeLane studio, the company has appointed women across job roles like Sales, Community, Delivery and Design teams. The Studio enables customers to enjoy a wide variety of warm and cosy home setups for display, explore design ideas and co-create their homes with dedicated design experts.
Sharing his insights, Mr Tanuj Choudhry, COO and Co-Founder, HomeLane said, “Bengaluru has been a very promising market for HomeLane and we are excited to launch our 10th Studio in the city. What is more unique about our new unit at RR Nagar, is that all employees at the Studio are women. At HomeLane, we have always taken cohesive steps to bring a paradigm shift in the industry. Today over 29% of our overall workforce comprises of women but the vision behind this new studio is to empower more women in the home interior industry, even the larger cohort who have taken a break from work due to socio-economic factors. ”
To the benefit of new-age homeowners, the new Studio is centrally located at BEML Layout in RR Nagar, a budding residential neighbourhood, where the demand for modern and modular interiors has seen a significant rise. The Studio is curated with kitchen, living room and bedroom display setups in varied colours and wooden shades that allow consumers to experience the quality of products offered by HomeLane, meet expert designers and proceed to design their dream interiors. More consumers are looking to associate with organised players who can deliver personalised designs at optimal price points within predictable timelines.
