On Friday, Honda Cars India announced the launch of the Honda Celebration Edition of the compact sedan Amaze as well as multi-purpose vehicle Mobilio. These models were launched in an attempt to cash in on the forthcoming festive season.
Regarding the launch of the Hond Celebration Edition models of Amaze and Mobilio, the Senior Vice President of Honda Cars India, Jnaneswar Sen let out a statement. He stated that the company is delighted to launch the new models to let the customers celebrate the festivities that are fast approaching.
Both the Celebration Edition models feature attractive and new body graphics. Also, these vehicles have a special edition emblem onboard. Apart from these changes, the manufacturer has also changed the interiors of the new models of Amaze and Mobilio. The interior changes include the use of up-market upholstery for seat and cushion covers, new floor mats and steering wheel cover. The Celebration Edition of Amaze and Mobilio will be made available in Orchid White Pearl and Taffeta White color schemes.
Besides the design and interior changes, the two new models do not have any mechanical updates. The Honda Amaze Celebration Edition features a 1.2 litre i-VTEC and 1.5 litre i-DTEC engines respectively. On the other hand, the Mobilio Celebration Edition comes with 1.5 litre i-DTEC and 1.5 litre i-VTEC engines.
Basically, with the launch of the Celebration Edition models, Honda is aiming to provide some sort of freshness to its product portfolio. This will definitely excite the customers who are interested in buying a new vehicle for the festival season celebrations.
It is not only Honda Cars India that has decided to launch new models for the festival season. With the festive season being around the corner, many automobile manufacturers are prepping to launch such special edition models. The companies are in plans to woo the potential customers. Recently, Renault Duster Explore and Skoda Rapid Anniversary Edition were launched.
