Instagram has announced its 25 Under 25 Instagrammers of India as part of its ‘We Are in the Making’ campaign, in the run-up to Meta Fuel for India 2021.
This is meant to celebrate the young individuals who are building their careers and achieving tremendous success in the process.
Instagram has been a place where people could express themselves while also being entertained. Reels, on the other hand, have seen an increase in the number of young individuals showing their skills and building a strong community.
As part of the platform’s marketing campaign this year, such creators were honored and their accomplishments were emphasized across many media formats. Now, as part of the same initiative, ’25 Under 25 Instagrammers of India’ is another step.
This list is supposed to highlight Instagram’s most interesting and trailblazing creators, who are experimenting with and expressing themselves while inspiring many others to do the same.
Along with Instagram, the judge’s panel include diverse and highly accomplished individuals like- Sara Ali Khan, Kusha Kapila and Masoom Minawala, Nikhil Taneja, co-founder and CEO of the youth media company Yuvaa, GV Prakash (popular music composer for Tamil and Telugu films), Aju Philip (co-founder of the influencer marketing agency @fabsquadmedia), and Manish Chopra (Director & Head of Partnerships).
Manish Chopra said that reels have revolutionized the way content is made and viewed on Instagram and have produced a whole new community of young producers. This list is a way to honor and celebrate them.
He is grateful to the jury for contributing their expertise and experience to the selection of this diverse and inclusive group of 25 creators. They look forward to working with them and others like them to help India’s creator ecosystem grow and thrive.
Sara Ali Khan commented that she is continually impressed and excited by the inventiveness that individuals are exhibiting on Instagram. It’s exciting to watch fresh and young faces stepping out with their changes, trends, and problems in Reels.
She feels honored to have contributed to picking the innovators that will be included in this prestigious 25 Under 25 list.
Some of the highlights from the list of 25 Under 25 Instagrammers of India are-
1-Beatboxer Surya MKR to mental health advocate Divija Bhasin.
2-Trans activist Trinetra Haldar Gummaraju.
3-Entertainment sensations Rupa Ram and Sagar Pop.
4-Regional language creators like Kushal Mistry, from Ahmedabad, create content in Gujarati.
5-Unique storytellers like Harshleen Jhan.
6-Tanya Balchandani creating fast-paced beauty transition content.
And many more such young and inspiring talents have been recognized and honored on this list.
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