IRDA relaxes advertisement norms for insurers

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July 18, 2012: Insurance industry regulator, IRDA has decided to relax its norms on joint advertisements of insurers in Indian market. As per the sources, now IRDA will permit insurers to release joint sales advertisements, without prior approval of the authority. The advertisements can include that of insurer with corporate agents or micro agents. However, these advertisements will continue to have certification for IRDA approved actuary.