ITC’s Sunfeast Dark Fantasy & Frozen Bottle introduce a unique chocolate menu: Case Study

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2014

Sunfeast Biscuits covers almost all segments of the market led by Dark Fantasy at the top premium end. High-quality products and ingredients with thrilling innovations have helped to direct this category. Dim Fantasy Choco Fills has dazzled the Indian shopper with its imaginative focus filled organization and great quality bundling.

Sunfeast Dark Fantasy from ITC Ltd. loved for the experience of its golden crispy cookie with chocolatey filling inside, has partnered with Frozen Bottle, the trendy Frozen Desserts, Signature Thick Shakes, and one-of-its-kind Ice Cream Jars brand, to bring an exclusive chocolatey menu. This wide range of popular dessert and beverage creations will witness the collaboration of two ‘food wizards’ who try to serve ‘extravagance in a bottle’ and assist buyers with an increase in their spirits, in the comfort of their home during the period of COVID-19 pandemic.

The luring extent will incorporate an arrangement of chocolate sweets and drinks, with Dark Fantasy cookies which buyers can order through various online food delivering platforms like Swiggy and Zomato. These offerings have been attentively created by a team of Food and Beverage experts at Sun feast Dark Fantasy and Frozen Bottle for buyers to satisfy their developing wants and desires in the current times. The appealing creations will be made available in-store, in consistence with the top safety, cleanliness, and other quality measures.

The main menu includes eight offerings within the formats of cake jars, milkshakes, and sundaes. This choco fills cookies, signature Belgian & milky vanilla frozen dessert, chocolate, and a topping of fudge. The new menu contributions are accessible to buyers first in Bangalore and Chennai from twelfth June 2020 and afterward in different urban areas, for example, Delhi, Hyderabad, Mumbai, Pune, Nagpur, Manipal, Kolar, Belgaum, Kochi, Koyampuththoor, Guwahati, Neemrana, Kota, Jaipur, Goa, Madgaon, Noida, Gurgaon, Thiruvananthapuram, Thiruvalla, Kottayam, Calicut, Nellore, Guntur, and Vijayawada.

For consumers to enjoy the extravagance with their friends and family, the creations will be accessible at the price range of Rs 69 to Rs 209.