31st March 2025 – Bollywood’s powerhouse performer and style connoisseur, Vijay Varma, made heads turn at the Magnum Lounge at Lakmē Fashion Week X FDCI. With his signature cool and creativity, he crafted a bespoke Magnum at the Iconic Magnum Dipping Bar, blending rich flavors and textures to create an indulgence as unique and charismatic as his personality
The event held at Jio World Convention Centre in Mumbai saw Vijay indulge in a moment of true pleasure as he crafted his own Magnum masterpiece at the Magnum Dipping Bar. Elevating indulgence, he curated his creation with a selection of exquisite toppings—pistachio, chopped almonds, silver balls, chocolate-coated rice krispies, and gold feuilletine—finished with a luscious pistachio drizzle, blending luxury with creativity in every bite.
After creating his signature Magnum with delectable toppings, Vijay went on to say,– “As an actor, I get to step into so many different worlds, each one bringing something new and exciting. Today, crafting my own Magnum felt like that—fun, spontaneous, and full of surprises. Just like my roles, where I love exploring different sides of myself, Magnum lets you mix and match flavors to create something unique. It’s the perfect blend of indulgence and pleasure, and I love how every bite is an adventure.”
Magnum, the iconic ice cream brand, brought a world of indulgence to Lakmē Fashion Week, offering guests a moment of pleasure amidst the fashion spectacle. At the much-loved Magnum Dipping Bar, guests crafted their own Magnum masterpiece, choosing from an array of decadent toppings. From the crunch of rich Belgian chocolate to the velvety ice cream within, Magnum transformed fashion week into a celebration of style and indulgence.