Gurugram, November 17, 2024 – JSW MG Motor India launched the fifth season of ‘MG Changemakers’ initiative in partnership with ‘The Better India’. MG Changemakers celebrates the extraordinary individuals who are dedicated to driving positive change and empowers underprivileged communities across India.
This year’s theme, ‘#UnchartedRoads – Fearless Women, Inspiring Journeys’, honours women who have broken barriers, redefined limits, and mastered the unknown, driving positive societal change through their remarkable achievements.
MG Changemaker shares the inspiring stories of pioneering leaders who have gone beyond traditional approaches to problem-solving. The initiative aims to motivate millions across the country to become agents of change in their own communities, galvanizing a groundswell of positive impact that can reshape the future of India.
Commenting on the Changemakers program, Biju Balendran, Managing Director, JSW MG Motor India, said, “The MG Changemakers program reflects our commitment to diversity, innovation, community, and creating exciting experiences—the four brand pillars of JSW MG Motor India. Launched even before our first product, this unique initiative celebrates women trailblazers who have driven positive societal change. By honouring and celebrating the lives and achievements of these inspiring women, we aim to empower countless others to follow in their footsteps.”
MG Changemakers has celebrated the spirit of innovation, diversity, sustainability, and meaningful experiences through its four seasons. The first Season embraced the theme of Diversity, celebrating women who defy conventions and illuminate a path to extraordinary achievement for other women. Season 2 was themed on Experiences, unfolding tales of individuals who curate meaningful experiences through values they are most passionate about. Focused on Innovation, Season 3 showcased how innovative minds creatively solved vexatious and challenging problems. Season 4 was centred around sustainability, recognising 50 women for their efforts in this area such as the Jal Saheli initiative.
The Founder and CEO of The Better India, Dhimant Parekh, added, “As the world’s largest platform for changemakers, The Better India is proud to highlight stories that inspire impact nationwide. These women are breaking boundaries on uncharted roads—from mountaineering and racing to human rights—each redefining resilience. We’re thrilled to partner with MG for Season 5 of MG Changemakers: #Uncharted Roads, showcasing stories that inspire progress and change. This partnership is of great significance to us, as we join forces to recognize those driving India’s progress into the future.”
MG Changemakers has been a platform to celebrate remarkable women who are breaking barriers and driving impactful change in their communities. For the past four seasons, the program has recognized numerous trailblazers. This latest season continues to shine a spotlight on inspiring women leaders, including Vasudha Madhavan, the founder and CEO of Ostara Advisors, India’s first investment bank dedicated exclusively to electric mobility and sustainability, and Gitika Talukdar, first Indian woman sports photographer to cover Olympics. Furthermore, the program also features pioneering women like Diana Pundole, the first Indian woman to win a national motorsports championship; Hasina Kharbhih, who saved 72000 lives from human trafficking; Niharika Nair, who helped 1200 tribal people get access to Govt. schemes, and crowdfunds solar cookers for tribal hamlets in forests; and Mala Honnatti, the 69-year-old mountaineer running marathons and scaling mountains globally.
Audiences across India can now book for themselves the empowering experiences curated by these MG Changemakers through a dedicated microsite launched in partnership with The Better India.
Link of the announcement video of MG YouTube Channel –https://youtu.be/DcaN4m3THOE
