LG Electronics (LG), a pioneer in OLED technology for over a decade, proudly unveils its latest innovation in home entertainment: the Next Generation of AI TVs. These cutting-edge televisions, available in sizes ranging from 108cm (43 inches) to 246cm (97 inches), represent the pinnacle of LG’s technological advancements.
The launch event, held at Reliance Digital Nexus Forum Mall in Vadapalani, Chennai, was graced by esteemed dignitaries including Mr. Sheebu David, Regional Business Head; Mr. Lakshmikanthan P, Zonal Instore Manager; Mr. Sivasankar, Area Sales Manager; K. Umar Sheriff, Branch Instore Manager at LG Electronics; and Mr. Anil Mudiraj, Cluster Manager, along with Mr. Rahul Sundar, Store Manager of Reliance Digital. Their presence highlighted LG’s commitment to delivering innovative technology and premium products to the Indian market.
The 2024 lineup features the most advanced range of LG OLED evo AI including the LG OLED 97G4 – the world’s largest OLED TV which boasts of power packed artificial intelligence (AI) performance that takes every aspect of the viewing experience i.e., picture quality, audio quality and personalization, to new heights. With 55 new models introduced to cater to diverse viewing preferences, this launch reaffirms LG Electronics commitment to pushing the boundaries of visual excellence and personalization in the television industry
Commenting on the same, Mr. Hong Ju Jeon- MD, LG Electronics India, said, “We are thrilled to bring the Next Generation of AI TVs to Chennai, integrating cutting-edge OLED and premium LED technologies. Our 2024 lineup redefines visual and audio experiences, setting new standards in the industry. With stunning picture quality, immersive sound, and seamless smart features, these TVs cater to the diverse needs of today’s consumers. As the demand for large-screen TVs grows in India, we continue to enhance our portfolio with innovations like the world’s largest 97-inch TV. With this new lineup, we aim to further enhance our market leadership in Flat Panel TVs in India.”
AI-Powered Experience
With enhanced AI up scaling capabilities, LG’s latest OLED AI TVs enrich and sharpen objects and backgrounds with precise pixel-level image analysis for improved picture quality. Through the power of AI, LG OLED AI TVs create a clearer, more vibrant viewing experience and offer real-time up scaling while watching sub-4K OTT content too. The advanced AI processor also refines color to capture the original mood and color tone as envisaged by the director.
In addition to remarkable pictures, AI Sound Pro enriches audio by leveraging the virtual 11.1.2 surround sound from the TV’s built-in speakers, further elevating the sense of immersion and realism. This feature also separates vocals from background noise effectively to ensure crystal-clear dialogue.
LG’s latest OLED evo G4 series impresses viewers by leveraging the company’s Brightness Booster Max technology to achieve peak brightness that is 150 percent brighter than conventional OLED TVs.
The ultimate Game play
LG OLED TV’s reputation as the ultimate gaming TV is secure with the latest models featuring several gaming advantages including an impressive Dolby vision Gaming 4K at 144Hz refresh rate. These are also NVIDIA G-SYNC® certified and are compatible with AMD FreeSync that eliminates tearing and stuttering for the most dynamic, true-to-life gaming experience. These advanced TVs also come with Game Optimizer to let gamers easily switch between display presets designed for different gaming genres.
LG’s master stroke is the WebOS Re:New program, which promises operating system upgrades for the next five years. Each update will completely revamp the UI, giving a feel of a new TV to the customers, every year for next 5 years.
For an enriched home entertainment experience with heightened immersion, LG OLED AI TVs continue to support the image and audio-enhancing capabilities of Dolby Vision™ and Dolby Atmos™. FILMMAKER MODE allows users to see films just as the director intended right in their own homes.
The Home Cinema experience completes with addition of TV matching Soundbars. TVs pairs wirelessly with Soundbars through WOWCAST Built-in. WOW Orchestra creates highly immersive three-dimensional audio, while the TV’s built-in speakers and soundbar work together as a unified audio system to supply the superior sound. What’s more, LG’s AI Sound Algorithms analyze each speaker’s performance and further optimize audio output for a more refined sound, enriching viewing pleasure.
In 2024, LG TVs have Apple AirPlay and Google Chromecast built-in to let users effortlessly cast content from their mobile devices to their ultra-large TV screen.
Committed to making technology more inclusive and enhance the user experience for individuals with diverse abilities, LG TVs offer a wide range of accessibility features within Quick Card’s Accessibility section. This means that everyone can now effortlessly find accessibility features on the Home screen, including useful services designed to support disabilities. Additionally, remote control tutorials and chatbot services help users access services with just their voice.
Price and Availability
2024 LG OLED evo AI 4K TVs
The LG OLED evo G4 AI Series:
Available Sizes: 246cm (97), 196cm (77), 165cm (65) & 149cm (55) with price starting at INR 239990 with topmost model OLED97G4 being available at INR 2049990.
The LG OLED evo C4 AI Series:
Available Sizes: 211cm (83), 196cm (77), 165cm (65), 149cm (55), 122cm (48) & 107cm (42) and will with price starting at INR 119990
LGOLED B4 AI Series:
Available Sizes: 196cm (77), 165cm (65), 149cm (55) with price starting from 169990
For more information on all of LG 2024 AI TV, visit LG.com/in
