LinkedIn introduces ‘Stories’ in India

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LinkedIn, the employment-oriented online service has launched ‘Stories’ in India. This feature will help the members to share their everyday professional moments and experiences with their communities. This new feature allows members to issue photos and videos up to 20 seconds long and also it will be visible on their profiles for 24 hours.

With the rising sense of a virtually connected world, LinkedIn has launched Stories in India to help members to share their every day, random updates, and events from their professional lives. Also, they can start lightweight chat, and try a new way to stay connected with their network. Members can share their everyday professional moments with their communities. In this current pandemic situation, all are doing work from home so they can share their professional minutes such as work-from-home setups, daily routines, work motivations, events, industry news, and insights quickly and it does not stay on a member’s permanent profile. Also, it introduces 6 new stickers for chat

Ashutosh Gupta, India Country Manager of the LinkedIn comment that, In a virtually connected world, ‘Stories’ is the platform where members can share their everyday professional moments creatively and authentically. The new look and feel of LinkedIn showcase our dedication to creating a pleasant, supportive, distinct, and respectful community, which is at the heart of everything we do at LinkedIn.

Also stories permit members to send messages to connections and “mention” / tag options are also avilable in  Story. They can also see who has viewed their Story, increasing engagement activity for your posts.

Additionally, features such as ‘Question of the Day’ which is the members can ask questions to them, and their Story responses help members start new conversations, acting as ice-breakers. Extending its involvement to help members build meaningful relationships and be more fruitful in their professional lives. LinkedIn announced its first visual redesign in 5 years the platform of diverse, inclusive, and trusted community of professionals. Sporting a warm color palette, the new visual identity is simpler, more modern, and allowing for easier exploration and discovery.

The platform also launched a new, modernized search experience, which will for the first time introduce a blended search results page with defined instructions organized by people, jobs, groups, companies, schools, LinkedIn Learning courses, and online events.

To help keep conversations going, the platform has also introduced a variety of new features that allow for more comfortable ways to communicate while also giving members more control over messages and conversations. The new messaging experience also offers video meetings, making it easy for members to switch the conversation from chat to video using Microsoft Teams, Bluejeans by Verizon, or Zoom directly in their LinkedIn message threads.