Locus, a cutting-edge technology company dedicated to last-mile logistics excellence, today announced the launch of Delivery Linked Checkout (DLC), a first-of-its-kind integrated capability that enables retail businesses to achieve profitability in last-mile logistics. Retailers can deliver orders on customer-preferred timelines while maintaining optimal capacity and service efficiencies by implementing this new feature.
The increase in e-commerce deliveries, combined with increased customer expectations for more efficient and predictable delivery options, has added another layer of complexity to last-mile delivery. Locus’ Delivery Linked Checkout feature is a strategic enhancement to its Dispatch Management Platform that is specifically designed to assist retailers in unlocking new fulfillment capabilities and quickly meeting increasing demand. Its main characteristics are as follows:
Increasing delivery efficiency through capacity-led slot bookings: The feature takes into account available capacity, logistics costs, and business constraints, identifying and offering only available slots to end-users during checkout. This is what drives the first-attempt and on-time delivery rates.
Multiple delivery window options: By offering a variety of preferred delivery options such as 10-minute, express, 2-hour, same-day, or next-day fulfillment, retailers can meet customer expectations while also capturing a broader set of shopper segments. The feature also encourages customer loyalty by granting high-value customers preferred delivery windows.
Customer-friendly post-fulfillment journey: Even after order dispatch, customers can select alternate dates and times for shipment delivery. It also allows them to cancel an order through the tracking page, which results in a positive customer experience.
Route optimization: This feature generates precise delivery schedules by taking into account customer availability, clustering deliveries, and reverse shipments from the same service areas to reduce reattempts and failed deliveries; this helps offset carbon emissions, reduce empty miles, and ensure optimal load capacity. It also allows customers to select sustainable delivery time slots, allowing for more carbon-efficient route planning.
A single bad delivery can completely change a consumer’s perception of a brand,” said Nishith Rastogi, Locus’ Founder and CEO. “However, a variety of factors such as limited fulfilment capacity, inefficient route planning, and disconnected systems managing Last-Mile operations continue to put retailers at risk of failure.” Retailers must directly connect their logistics operations with the customer experience to solidify fulfilment as an impactful point of differentiation, a driver of brand loyalty, and a growth enabler. Locus’ Delivery Linked Checkout, in conjunction with our Dispatch Management Platform, provides a one-of-a-kind opportunity for retailers to increase profitability while improving customer satisfaction.
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